Ethereum Name Service: Nick Johnson’s Journey from Google to Ethereum, ENS Roadmap, & Cancel Culture

Today we are joined by the man, the myth, the legend behind ENS – the Ethereum Name Service. Since we last chatted with Nick in 2021, he has made ENS a household name across the crypto industry and beyond. Nick and I get into the details behind the ENS roadmap, including the latest V3 announcement, what it was like for Nick to go from Google to the Ethereum Foundation to founding ENS and inside scoop on last year’s drama with Brantly and the current culture at ENS and so much more. But first, Nick is going to tell us the founding story of ENS and how he managed to go from Google to Ethereum to founding ENS.

00:00 Intro
00:38 Founding Story
01:55 Early Days at the Ethereum Foundation
07:33 The Token Economics of ENS
15:26 The Importance of Setting Clear Rules and Principles in Building a Community
19:52 Exploring the Principle of ‘Code is Law’
24:07 ENS Name Wrapper
31:27 ENS Layer 2 Strategy
39:19 ENS v3 and A Sneak Peek at the Exciting Roadmap
45:10 Navigating the Competitive Landscape
50:08 ENS By The Numbers
52:44 Handling Controversy and Cancel Culture

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